Sanford School

A creative and inclusive preschool through grade 12 community that encourages students to embrace their individuality, tap into their talents, stretch their skills and broaden their ambitions

Sanford School was in a continuing multi-priority, multi-phased campaign and needed to communicate past success while looking forward to crucial, still-to-be-funded campus priorities. The first step to reinvigorate their campaign was to create a designed version of their new strategic plan. This piece set the stage for campaign messaging that prioritized both the renovation of the performing arts center and academic facilities. The campaign theme—Front & Center—provided a uniquely Sanford School call to action, asking alumni, parents and friends to invest in a campus that would give students the essential spaces and opportunities they needed to grow into their best selves.

Deliverables & Services

Strategic Plan

Discovery and Planning

Campaign Theme

Campaign Identity

Photography

Campaign Stationery

Campaign Case Statement

Campus Signage

Major Gift Proposals

Keeping Students Center Stage

The campaign theme—Front & Center—provided a multilevel message for current donors and future prospects. It invited the reader to step up to the challenge of investing in a campus that would put the students on center stage of their futures through the transformation and revitalization of the spaces that would best support their passions and talents.

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A vibrant liberal arts program rounds out Sanford School’s challenging, college-prep academic experience so students can pursue their individual strengths, interests, and passions both inside and outside the classroom.
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