Sharing best practices and insights about branding, advancing your mission through communications, and inspiring your audiences.
Effective campaign communication uses a variety of channels to engage donors, including case statements, newsletters, events, videos, and emails. Each targets donors at different stages of a campaign and highlights various aspects of the initiative. A campaign website, or microsite, is a dynamic central hub bringing all of this information together.
Strategic and effective reporting builds a community of energized and lasting supporters. An impact report is an opportunity to clearly and concisely remind stakeholders of your mission and show progress through compelling verbal and visual storytelling. You are celebrating success together.
A capital campaign needs more than a good story to gain support. Your case for support must show your bold vision — a.k.a. renderings that inspire and impress.
A campaign, regardless of dollar amount or number of priorities, is a significant undertaking.
Like a good map on a new-to-you road trip, a communications plan keeps you efficient, effective, and moving in the right direction. Create one and you won’t get lost, despite any unexpected detours that pop up.
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